Dunn Bros. Coffee Grows with Google Apps for Business


Project Highlights

What Dunn Bros Coffee wanted

  • Reliable, consistent email
  • Holistic, business approach
  • Mobile-focused solution

Why Dunn Bros Coffee  went Google

  • Uptime guarantee
  • Tested well against competition
  • Effective business and mobile approach

What Dunn Bros Coffee accomplished through Agosto 

  • Easy transition to new platform
  • Assistance when and where needed
  • Instantly created Google evangelists 

About Dunn Bros Coffee:

Ed and Dan Dunn refused to open just another coffee shop. They wanted to set an entirely new standard for coffee: fanatic about freshness, unyielding on quality and rooted in community. Inspired by Eugene, Oregon's legendary coffee houses, they would offer only the finest quality beans and craft-roast them on site. Ed and Dan also understood coffee's power to foster connection among their customers. When people entered their shop, they would be greeted by its aroma and enveloped by a spirit of community. That was 1987. Now, 25 years later, the passion Ed and Dan brought to the business endures as we continue to set the standard for quality and freshness in a way that no other coffee house chain has been able to match.

Challenge:

“Dunn Bros. Coffee has grown to over 80 locations in eight states since we opened our first shop,” said Kim Plahn, President Dunn Bros. Coffee. “But that growth wasn’t always easy: until a few years ago, we were bogged down by the limitations and costs of our servers and legacy hardware. We needed a new IT system that was more cost-efficient and would let us focus on scaling our business. “

Google and Agosto Solution

“Since we don’t have a dedicated IT department, we turned to our partner, Agosto, to help us find a better way for our corporate team and dozens of franchisees to communicate, coordinate and operate easily, whenever and wherever we were. They told us we needed Google Apps for Business, and it didn’t take us long to agree.”

Results

“All the tools available to us as part of the Google Apps suite make partnering with our Support Center staff and franchisees a breeze. We use Groups to encourage discussion between our store owners, who have in turn transformed it into a forum for sharing best practices, troubleshooting and brainstorming. Sites lets us share our recipes, roasting profiles, training documents and marketing plans all in one place, so our employees don’t have to search through dozens of emails to find the latest version of the document they need. We have a shared Calendar with our weekly calls, new coffee releases, and promotions, so everyone’s in the know and on time."

“We can’t imagine a day without Google Apps, and neither can our franchise owners. All we need is a cup of Dunn Bros. coffee to get us started in the morning, and the rest falls into place.”

Originally featured on the Google Apps blog on Thursday, June 20, 2013


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